Today Squarespace templates are one of the most popular website builders for those who start e-commerce business. Squarespace itself provides a vast opportunity of tools and options to craft on-line store to your needs or services. It can be tailored to sell big number of items, create a booking schedule and add services. Every year Squarespace updates and expands its user interface capabilities to provide wider range of tools for its customers.
However, there is still a big gap in set of tools needed. Not all business profiles can find what they need inside those big number of integrated options.
For this very reason Squarespace allows to integrate third party tools that help to develop customizable websites according to the specific need of each customer.
Let’s have a look at each of the tools that can be integrated to create an accomplished Squarespace template.
Squarespace users grow in number every year. So does its integrated tools. For this reason, we would explore the third-party tools that were available at the beginning of the year of 2023. But it is important to know that this number of third-party tools is subject to change over time as long as their functionalities. Here is the list of tools that are usually integrated in Squarespace:
Description: Google Workspace allows integration of your corporate e-mail addresses that are your domain based. It also provides a number of other productivity tools. It became popular recently as more and more people are using Google services for their versatile goals.
PayPal:
Description: Squarespace supports PayPal integration for processing online payments. PayPal is one of the oldest payment systems that can be integrated into almost any site builder.
Usage: Not long ago this system was very popular among sellers and buyers of all kind. Especially it became popular when E-bay did purchase it. Today this system is only used for those who provide services or sell the stuff in small quantities. Reason for that is that PayPal’ resolution center can take back the money from the seller even after goods were shipped and delivered.
In addition to this, there is a huge 3% commission on any transaction done through PayPal.
Stripe:
Description:Stripe is another payment service provider that allows Squarespace integration to accept credit and debit cards. The setup is rather easy and looks like a plug and play process.
For this reason platform quickly became very popular as one of the major payment processors to accept credit and debit card payments. Their fees vary from volume and type of plan the merchant subscribed.
Mailing and integration tools.
Mailchimp:
Description: Mailchimp for e-mail marketing can be easily integrated to Squarespace as well. So the user can benefit from doing e-mail blasts from the Squarespace template based website. Also Mail chimp allows to sync your data from computer to manage email campaigns based on customer data.
Zapier:
Description: Zapier is an interesting tool. It allows to connect Squarespace to wide range of apps, that were previously separated from it.
Integration of thousands third-party apps allows for automated data exchange and workflows transfers from one to another.
ShipStation:
Description: This tool is a fit for you in case you are selling material stuff and ship it to the final customer. ShipStation helps websites involved in e-commerce to manage and fulfill orders, including shipping and tracking.
Additional tools that may be Squarespace integrated.
Acuity Scheduling:
Description: This scheduling tools provides an opportunity to easy booking of an appointment. It integrates with calendars if used with Squarespace templates.
OpenTable:
Description: OpenTable is a tool that has its name speaking for itself. Mostly developed for restaurants or othere businesses that are working in the food industry. It allows to track and complete orders, control the suppliers and is great for staff management. Apart from the it can be used for reservation of the table or an event. Integration process is fairly easy with hardly any coding knowledge needed.
Instagram:
Description: Squarespace templates have their best shine when you can see Instagram picture roll at the bottom of the main page. Instagram feeds has pretty easy integration so that all your customers coming to see your website can notice your Instagram beautiful posters. Displaying Instagram pictures feed always give an additional flavour to your Squarespace website.
Adobe Fonts:
Description: Squarespace has a limited number of fonts that are used with its themes. Integration with Adobe Fonts (former TypeKit) Formerly provides an opportunity to use huge number of different fonts from adobe on one of your Squarespace templates. It is especially important when you want to create a custom website that would catch an attention from the first look.
SoundCloud:
Description: Developed specifically for musicians and composers, Sound Cloud allows to displace your music and recordings on your website. It does not require lots of knowledge or coding experience ton integrate into one of your Squarespace templates.
Communication and Event tools with Google.
YouTube/Vimeo:
Description: YouTube provides an opportunity to be directly embedded to Squarespace templates. The same situation is with Vimeo integration. They both allow integration without any coding knowledge.You can embed videos from YouTube and Vimeo directly into your template.
Eventbrite:
Description: As we all know Squarespace templates are not only for goods selling but for booking of events as well.
Eventbrite is a perfect tool to start RSVP. It is a tool to start promotion and management of the events. It also allows tickets selling and event tracking.
Tawk.to:
Description: Live chat is another tool that is of great demand by majority of businesses. With the help of these tool, you can chat with your visitors right from the browser. Integration is rather straight forward. This real time users engagement gives you power to detain and attract new users in greater volumes at almost no additional costs.
Google Analytics:
Description: Another popular Google tool that can be setup on Squarespace templates. It gives you an option to get information about traffic on your website and provides metric for its analysis.
Integration process is not hard and does not require any coding experience.
Do I need those tools in my Squarespace template?
There is no single answer to such question. Every situation is individual. Even if you manage a business that falls into the niche of one of the tools above it does not mean that you must use it.
The best bet is to build the template completely with existing tools. Once Squarespace template is built you can start integrating tools according to your needs.
Even if you know what tool you want to integrate it is always better to check an official documentation on Squarespace platform. There you can get latest information about new integration options and new features appearing.